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Meet Mike Hegedus and listen as he describes the unique services provided by HegedusWorld, a global video production and consulting company.

By Steve Perlberg

CNN is creating an in-house studio that will produce news-like content on behalf of advertisers, a move that reflects marketers’ growing desire for articles and videos that feel like editorial work.

About a dozen staffers (made up of journalists, filmmakers and designers) will help launch the new unit, called Courageous. The division will fashion and distribute “branded content” across CNN’s fleet of properties, from TV to the Web and newer platforms like Snapchat.

YouTube puts on the Black Mask

News

Black Mask studios does not have the name recognition of DC or Marvel Comics, but officials at the company hope that will soon change.

The publishing and media production company will unveil a series of YouTube channels devoted to comics on Monday, and release “Godkiller,” its first animated movie, this summer. Black Mask also is developing several television series and, of course, its comics.

March Madness Heads to YouTube--Shouldn't Your Business?

News

NCAA Digital, managed by Turner Sports, launched the first NCAA March Madness YouTube Channel on Monday, as anticipation builds for the 2015 NCAA Division I Men’s Basketball Championship. The new channel -- youtube.com/marchmadness -- will feature real-time highlights and video recaps, from all 67 games of this year’s tournament. Additional content will include live press conferences, game previews and analysis, and daily news and notes from the tournament airing across TBS, CBS, TNT and truTV.

Surf's Up! And so is Video Streaming, Ride the Wave.

News

By TALYA MINSBERG and NICK CORASANITI
Last December, as 21-year-old Gabriel Medina battled to be crowned surfing’s newest champion on the North Shore of Oahu, millions in his native Brazil stayed glued not to their TVs, but to their tablets, laptops and mobile phones.

[NEW YORK TIMES] | SANTA MONICA, Calif. — An under-the-radar media company here called Whalerock could become a threat to the entertainment establishment.
Following the cut-out-the-middleman model pioneered by Glenn Beck, who left Fox News in 2011 to start his own subscription-based Internet television channel, Whalerock Industries has made deals to create similar personal networks for some big names: the Kardashian sisters, Howard Stern and the rap star Tyler, the Creator.

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