Welcome to HegedusWorld

Video
Meet Mike Hegedus and listen as he describes the unique services provided by HegedusWorld, a global video production and consulting company.

Why Your Press Pass Is No Longer Bullet Proof

Blog

I'm guilty.
I've been meaning to write about this for a long time, maybe as far back as the killing of Daniel Pearl.
I certainly should have written about it after the pistol whipping of the television crew in San Francisco.
But here I am now, motivated by the killing of two television journalists in Virginia on 'live' TV. It was probably the 'live' part that did it.

Your Company and Clients Can Go 'LIVE' Anytime-Use It!

News

By JOYCE M. ROSENBERG

Companies have learned to use Facebook, Instagram and other social media to drum up business, and now they’re finding ways to exploit two new apps, Periscope and Meerkat.

The apps allow users to stream live video using just a smartphone. Fast-food company Wendy’s used streaming for the first time in June to spotlight its summer beverages. Snack maker Frito-Lay used its first streams to introduce viewers to its Doritos Roulette chips.

By Steve Perlberg

CNN is creating an in-house studio that will produce news-like content on behalf of advertisers, a move that reflects marketers’ growing desire for articles and videos that feel like editorial work.

About a dozen staffers (made up of journalists, filmmakers and designers) will help launch the new unit, called Courageous. The division will fashion and distribute “branded content” across CNN’s fleet of properties, from TV to the Web and newer platforms like Snapchat.

YouTube puts on the Black Mask

News

Black Mask studios does not have the name recognition of DC or Marvel Comics, but officials at the company hope that will soon change.

The publishing and media production company will unveil a series of YouTube channels devoted to comics on Monday, and release “Godkiller,” its first animated movie, this summer. Black Mask also is developing several television series and, of course, its comics.

March Madness Heads to YouTube--Shouldn't Your Business?

News

NCAA Digital, managed by Turner Sports, launched the first NCAA March Madness YouTube Channel on Monday, as anticipation builds for the 2015 NCAA Division I Men’s Basketball Championship. The new channel -- youtube.com/marchmadness -- will feature real-time highlights and video recaps, from all 67 games of this year’s tournament. Additional content will include live press conferences, game previews and analysis, and daily news and notes from the tournament airing across TBS, CBS, TNT and truTV.

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